Sections Index Heroes Social Proof Services Differentiators Process Offer & CTA SEO / Bottom Lead Capture
01

Heroes

The only section every visitor sees. It claims; the sections below prove. Job: earn the scroll or the click.

HeroTwo-Column · with Offer Block Aggressive layout — the right column earns its space with a real offer. Use when you have something to sell hard and proof or an offer heavy enough to carry half the hero.
Senior-only · Now taking 2 new clients

Get found. Get clicked. Get paid.

A senior-only SEO & web crew that wins the searches your buyers make and turns the traffic into real customers.

Free growth plan

See what's costing you customers.

  • A real audit of your site & rankings
  • The gaps your competitors are winning on
  • What we'd do first — and the upside
Claim mine →
HeroCentered · Fancy Pants Clean, broad-keyword hero. Names every avatar out loud in the heading, collapses proof to one line to buy vertical room for a mini-offer. Use when the search drags in several kinds of buyer.
SEO & Web Design Agency

Rankings that show up in your revenue.

Senior-only team | SEO + web in one house | No lock-in | ★ Trusted by 16+ businesses
Free: a senior-led growth plan for your site — no strings
02

Social Proof & Trust

Proof lives here. The hero claims it, these sections make it believed. Emphasize the trust signals that hit your customer's biggest concern hardest.

TrustClient Logo Bar Low-cost credibility strip. Borrowed authority — "people you may know trust them." Best directly under the hero to reinforce the claim before the visitor scrolls into the argument.
Trusted by growing businesses across the country
TrustReview Cards · rating cluster Real reviews rendered as recognizable screenshots. The strongest proof should back the customer's biggest fear. Numbers beat adjectives — always show a rating.
★★★★★

"They treated our growth like their own business. We finally understand what we're paying for."

R
Rita M.Owner · Home Services
★★★★★

"Rankings up, leads up, and one senior person who actually answers the phone."

D
David K.Founder · E-commerce
★★★★★

"Switched from a big agency. Night and day. No juniors, no fluff, real results."

S
Sana T.Marketing Lead

Placeholder reviews — replace with real ones before launch (per your Hard Rules: never invent facts).

TrustResults · Stat Strip Hard numbers, scannable in a second. The counters animate on scroll to draw the eye — which is exactly why the figures must be real.
0
active clients right now
0
organic traffic growth*
0
more qualified leads*
TrustTestimonials · 3-up cards Multiple voices, each proving a different differentiating factor. Reinforce — don't repeat. One quote for results, one for the senior team, one for the switch.
In their words

Clients who'd recommend us without hesitating.

"The leads are real, and I finally get what I'm paying for."
— Client name, Company
"A senior on every call. No junior guesswork, ever."
— Client name, Company
"Best decision we made after firing our last agency."
— Client name, Company
TrustSingle Pull Quote One high-impact testimonial given the whole stage. Use your strongest quote at a moment of peak doubt — right before a CTA.
"They made us impossible to scroll past — and the phone hasn't stopped since."
— Client Name, Title, Company · placeholder
03

Services & Offerings

What you do, framed around what the customer came for. Every element earns its place or it's cut.

ServicesThree-Card Grid The workhorse. Three offerings, each with a scannable capability list. Order by what matters most to your primary avatar, not alphabetically.
What we do

Three ways we make you win.

01

SEO that bites

Technical, local and content SEO built to win the searches your buyers actually type.

  • Technical SEO
  • Local & GBP
  • Content
  • Authority
02

Websites that fly

Fast, conversion-first builds on an SEO foundation — design and rankings aligned.

  • Web design
  • Core Web Vitals
  • WordPress
  • Custom
03

Growth that sticks

Traffic that bounces is a leak. We turn visits into inquiries into revenue.

  • CRO
  • Landing pages
  • Analytics
  • Reporting
ServicesAlternating Feature Rows · zig-zag One service per row, image and copy trading sides. Room to explain a differentiating factor and prove it, rather than just list it. Use when a service needs convincing, not just naming.
[ screenshot / visual ]
SEO

We win the searches that turn into sales.

Not vanity keywords — the ones your buyers actually type when they're ready. We find them, build for them, and rank.

  • Technical foundation & site health
  • Local & Google Business Profile
  • Content that ranks and converts
[ screenshot / visual ]
Web

Sites that load fast and close visitors.

Built on an SEO foundation so design and rankings pull the same direction — never against each other.

  • Conversion-first design
  • Core Web Vitals & speed
  • WordPress & custom builds
ServicesBig Hover List Editorial, confident, space-efficient. Reads like a capabilities index. Good high on the page when the visitor already knows they need what you do and just wants scope.
Capabilities

Everything under one senior roof.

(01)

Search Optimization

Technical, local & content SEO.
(02)

Website Design

Fast, conversion-first builds.
(03)

Development

Core Web Vitals, WordPress & custom.
(04)

Conversion

Turning traffic into inquiries.
04

Why Choose Us & Differentiators

Where the hero's claims get proven. The single most important job of a page: communicate why you're the best choice for this specific customer.

Why UsIcon Bullets · 2-column (dark) Pays off the hero bullets a paragraph at a time. The hero claims in six words; this convinces. Order by the fear each point kills.

Why the pack hits harder.

🎯

Senior people, every account

The person who plans your strategy runs it. No junior handoff after you sign.

⚙️

SEO + web in one house

We do both, so your site and rankings never work against each other.

📊

Reports humans can read

What moved, what it means, what's next — in plain English.

🤝

No lock-in games

We keep clients by earning it monthly, not with a two-year contract.

Why UsComparison Table · Us vs Typical Agency Reframes the whole category around your differentiators. Powerful for the "burned by their last agency" avatar — it names the industry's problem and puts you on the right side of every row.
The difference

Us vs. the typical agency.

What you get
Animal House
Typical agency
Who runs your account
A senior operator
A rotating junior
SEO & web
Both, in-house
One, other outsourced
Reporting
Plain-English, monthly
40-page vanity PDF
Contract
No long lock-in
12–24 month handcuffs
Why UsDifferentiating Factor · single proof block Give one hard-to-believe claim the whole stage and prove it. A DF is a sales point that needs convincing — this is where you do the convincing with evidence, not adjectives.
Pages that rank
AND convert
Our edge

Most shops pick SEO or web. We engineer both.

  • 01
    One system, not two vendorsRankings and conversion designed together from the first wireframe — so they never fight.
  • 02
    Every element earns its placeIf a section doesn't rank or convert, it's cut. No fluff, no filler.
  • 03
    Senior strategy, start to finishThe thinking comes from operators who've done it — not a template and a junior.
05

Process

Makes the engagement legible. Reduces friction by answering "what am I actually buying" before the visitor has to ask.

ProcessFour-Step Cards Compact, horizontal, scannable. Best when the process is simple and you want it to feel effortless.
How it works

From stuck to growing.

1

Audit

We dig into your site, rankings and rivals, then map the fastest route to traffic.

2

Build

Fix what's broken, sharpen the site, wire up tracking.

3

Grow

Content, authority and CRO compounding month over month.

4

Refine

Clear monthly reporting and a real senior operator.

ProcessVertical Timeline More room per step to build confidence. Use when the process itself is a selling point and each stage reassures a nervous buyer.
The engagement

What working together looks like.

1

Free growth plan

Before you pay anything, we audit your site and rankings and show you exactly what's on the table.

2

Foundation & fixes

We fix what's broken, sharpen the site, and set up tracking so every result is measurable from day one.

3

Compounding growth

Content, authority and CRO working together, month over month, with a senior operator steering.

4

Report & refine

Plain-English monthly reporting and a running plan — you always know what moved and why.

06

Offer & CTA

Craft CTAs around readiness. An offer lowers the cost of the first step; the size of the purchase decides whether you lead with one.

OfferBig Offer Block A whole panel selling one offer — headline, the thing, and its own CTA. Use when the offer needs explaining and is strong enough to carry a section on its own.
Free · no strings

Your free growth plan.

A senior-led audit of your site and rankings, showing exactly what's holding you back and what we'd do first — whether or not you hire us.

$0
Normally a paid engagement. Free for a limited number of new clients.
Claim mine →
CTAMid-Page CTA Band A conversion catch mid-scroll for the visitor already convinced. Never make them hunt for the next step — offer it the moment they're ready.

Seen enough? Let's talk about your site.

Get my free growth plan →
CTAFinal CTA Band The closer. Echo the hero's promise and give one clear, low-friction next step reflecting what the visitor is ready to do.

Let's make some noise.

Free, honest audit of your site — what's holding it back and what we'd do about it. No canned pitch, no pressure.

Get your free growth plan →
07

SEO / Bottom-of-Page

Top of page converts; bottom of page ranks. This is where you answer every remaining question and give Google and AI every reason to pick you.

SEOFAQ · accordion Kills objections and feeds bottom-of-page SEO at once. Each question is a real search; each answer earns topical coverage. Built on native <details> — zero JS, can't break.
Questions

Answers before you have to ask.

How long until I see SEO results?
Most clients see meaningful movement within 3–6 months, with compounding gains after that. Timelines depend on your starting point, competition, and how fast we can ship fixes — we'll give you an honest estimate in your free growth plan.
Do you do SEO and web design, or just one?
Both, in-house. That's the point — most agencies do one and outsource the other, which is why sites and rankings so often work against each other. We build them as one system.
Will I work with a senior person or a junior?
A senior operator, every account, every month. The person who scopes your strategy is the one who runs it. We're small on purpose.
Are there long contracts?
No long lock-in. We keep clients by earning it month to month with fair scope and fair terms.
SEORich Content Block · topical depth Comprehensive lower-page prose that satisfies search intent and semantic coverage without touching the conversion journey above. Ask: what would make Google and AI certain we're the best result?

SEO & web design that grows revenue

Animal House Marketing is a senior-only SEO and web design studio helping small and mid-sized businesses turn search visibility into paying customers. We combine technical SEO, local search, content strategy, conversion-focused web design, and ongoing optimization into a single system built around one goal: more qualified customers, not vanity metrics.

Technical & local SEO

We start where the rankings are actually won: site health, crawlability, Core Web Vitals, structured data, and a Google Business Profile built to dominate the local pack. Every fix is prioritized by impact on the searches your buyers make.

Content that ranks and converts

Content isn't published to hit a word count — it's built to satisfy a specific search intent and move the reader toward becoming a customer. Every page targets a clear keyword and a clear avatar.

Conversion-focused web design

Traffic that doesn't convert is a leak. Our sites are fast, accessible, and designed around the visitor's decision — so the rankings you earn actually turn into revenue.

Reporting you can read

Every month you get a plain-English report: what moved, what it means, and what we're doing next. No jargon, no vanity charts, no forty pages nobody opens.

08

Lead Capture

The moment of conversion. Reduce friction before increasing persuasion — ask only for what you need to start the conversation.

LeadContact Form · split panel The pitch on the left, the form on the right. Keep fields minimal; every extra field costs conversions. Wire to Formspree/Netlify for the live site.
Let's talk

Get a free growth plan.

Tell us where you're stuck. We'll come back with an honest read on what's holding your site back — no canned pitch.